WordPress is currently one of the most preferred content management systems in the entire world. It powers over 23% of the websites in the internet and its popularity seems to be growing with each rising of the sun. Several factors contribute to its effectiveness as a web design platform and some of these factors include:
The Best Content Management System
The way WordPress websites handle content is far much beyond the capabilities of the other CMS. It has a solid structure that allows for proper and efficient organization of different kinds of content. Whether you are dealing with text, images, audio or video, WordPress presents you with awesome features to create, publish and manage the content on the website.
Free and Open Source
Downloading and using WordPress for designing your websites is absolutely free. In addition to this, the platform is open source. Being open source, you are free to inspect and modify the source code to suite your particular web design needs. This is why it’s relatively easy to make highly customized websites because you can access and modify the source code in various ways.
WordPress Can Be Extended with Themes and Plugins
There are literally thousands of WordPress themes and plugins which can be used to add advanced functionalities to the basic WordPress installation. In addition to adding to the functionalities, these themes and plugins are also used to enhance the user experience, improve the aesthetics of the websites, increase traffic and conversions and many more. Most of the other content management systems don’t have such capabilities and this is why WordPress reigns supreme.
Easy To Use
You need not to have any prior experience or knowledge in code for you to make websites using WordPress. The platform is very intuitive and virtually anyone can make professional looking websites if they get the right WordPress theme. This ease of use is also important when it comes to managing the content and updating the entire website. Since it can be done by anyone, it negates the need to call your developer each and every time you want to make fresh updates. Simply log in, create the content and publish!
WordPress Is Responsive and Mobile Friendly
WordPress websites are responsive in the sense that they will render perfectly well across multiple browsers. They are also mobile friendly and easily accessed by those using mobile devices to browse the internet. The benefit of these is enhanced user experience and increased flow of traffic to your website.
WordPress Is SEO Friendly
WordPress websites rank better than most of the sites designed using other content management systems. Some of the reasons for this are the fact that it is responsive and excellent in handling content. With a WordPress website therefore, you have higher chances of ranking on top of the search engines where you will get loads of free and targeted traffic to your business. Every webmaster and website owner desires to have this kind of traffic hence you need to use WordPress to develop your site.
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